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Apple and Android Now 75 % of Smartphone Web Traffic


Posted by Tom Krengel on 11/25/09
by Erick Schonfeld [TechCrunch] on November 23, 2009

When it comes comes to the mobile Web, increasingly there are only two mobile platforms which matter: Apple and Android. According to AdMob’s October, 2009 mobile metrics report, the iPhone/iPod Touch and Android phones accounted for 75 percent of mobile Web traffic in the U.S., as measured by all the mobile ad requests it tracks. That number is up from a combined 65 percent in September, 2009.

The iPhone is miles ahead of everyone else, but Android is quickly rising as a strong second. While Android phones managed to increase their share from 17 percent in September, 2009 to 20 percent in October, 2009, the iPhone and iPod Touch gained even more, going from 48 percent to 55 percent share. Meanwhile, during that same month the Blackberry ’s mobile Web traffic share went down from 14 percent to 12 percent, and Palm’s webOS shrank from 10 percent to 5 percent (Ouch).

On a global basis, the iPhone OS now accounts for 50 percent of all mobile traffic, up from 43 percent the month before. Android has an 11 percent global share, which makes it third globally after Nokia/Symbian’s 25 percent share. The U.S. makes up 49 percent of all the mobile Web traffic, according to AdMob’s stats. Thus strength in the U.S. translates to strength in the worldwide numbers.

As major new carriers come onboard, the numbers can shift dramatically. Since Verizon launched the Droid two weeks ago, that single device now makes up 24 percent of all Android mobile Web traffic. The HTC Dream, which is the oldest Android device, is the only one with more, at 36 percent of Android traffic. I wouldn’t be surprised if the Droid passes that within the next two weeks.

AdMob was recently acquired by Google for $750 million. Hopefully, it will continue to share this mobile market share data in the future.

 

Tags:

smartphone | mobile | iPhone | Android

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Smartphone? ... Here are 5 to Consider


Posted by Tom Krengel on 11/24/09

Smart phone sales have been on the rise, growing 13 percent in the third quarter of 2009 alone. And where BlackBerry had reigned, other devices have started to infiltrate the enterprise. From Motorola’s Droid to Apple’s iPhone, here’s a quick overview of the top smart phones today.

The Blackberry
One of the newest models out there is the Blackberry Bold 9700. It offers WiFi support, trackpad navigation, a 3.2 megapixel carmera, a high resolution display and advanced multimedia playback.

Apple iPhone 3GS
Easy of use, killer good looks, and the proliferation of great apps are what make this a killer device, and several business applicaitons are also available. Apple introduced this update to its classic iPhone this year which offers video recording, a3 megapixel camera, plus some features to satisfy the enterprise-minded, such as encryption.

Motorola Droid
The Droid is the most recent smartphone to be called an iPhone killer, and with its higher resolution screen (WGVA on a 3.7 inch display) and a slide out physical keyboard and a 5 megapixel camera, it does have features that the iPhone lacks. But the brand new device, which uses Google's Linux-based Android operating system, doesn't yet boast the number and quality of apps that are available for iPhone.

T-Mobile myTouch G3
T-Mobile offered the first Android-based phone, which also promised to be an iPhone killer. It's got the celebrity endorsements and the advertising campaign, and the most recent version has a 3.15 megapixel camera, video calling, a 3.2 inch screen, plus its own aps store.

Palm Pre
The Palm Pre was promoted as the device that could make Palm competitive with iPhone and BlackBerry, and shipped earlier this year with a 3.1 inch screen, a sliding full keyboard, WiFi, GPS and a 3 megapixel camera, plus 8G of internal memory.

Tags:

smartphone | mobile | iPhone | Android

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